Alliance Mortgage
Official Partner & Admin Documentation
For Germaine McFarlane & Richard Fain
Back to Portal
Complete Step-by-Step Playbook

How the Alliance Mortgage Partner Portal Works

This guide explains everything for Richard Fain (Creator Partner) and Germaine McFarlane (Owner, Alliance Mortgage NMLS #2067037) — including how links track across YouTube, Instagram, TikTok, and Facebook, how buyers claim their Free Home Appraisal, and how $1,000 per closed loan is credited.

1. Main Partner & Admin Portal
https://partners.alliancemortgage.net
2. Richard Fain’s Main Share Link
https://partners.alliancemortgage.net/r/richard-fain
3. VIP Free-Appraisal Buyer Form
https://partners.alliancemortgage.net/apply
First Thing to Know

1. Understanding the “Live Area” vs. “Demo Area” Switcher

At the top-right of the portal header, you will see two buttons: 🟢 Live Area and 🟡 Demo Area.

🟢 Live Area (Real Production)
  • • Starts 100% Clean at Zero: Shows $0 Earned, 0 Clicks, and 0 Forms until real followers click and apply.
  • • No Fake Test Buttons: We removed all Test ↗ buttons from the Live Area so you never accidentally add fake clicks to your real numbers.
  • • Use This Every Day: This is where real followers, real homebuyers, and real $1,000 payouts are tracked.
🟡 Demo Area (Practice & Presentations)
  • • Pre-Loaded Sample Numbers: Shows $24,000 Earned, 24 Closed Loans, and 3,640 Clicks so you can see how a full dashboard looks.
  • • Practice Safely: Click Test ↗ on any link, fill out a practice buyer form, and test changing loan statuses without touching the Live Area.
  • • 1-Click Reset: Click Reset Demo anytime to restore the original sample numbers.
Creator Playbook (@RichardFain)

2. Guide for Richard Fain: How to Share Your Link & Earn $1,000 Per Closing

$1,000 Per Closed Loan
1

Grab Your Link

Option A (One Main Link Everywhere): Click Copy Main Link at the top of your dashboard:

https://partners.alliancemortgage.net/r/richard-fain

Option B (Track Specific Videos): Click + Add New Video or Social Link to create a custom link for a specific YouTube video, Instagram Reel, TikTok, or Facebook post.

2

Paste in 3 Places + Mention the Offer

Click Post Text next to any link in your table to copy ready-written text with the “Alliance Mortgage Pays for Your Home Appraisal ($575–$850+ Value)” hook:

  • 1. First 2 lines of your YouTube Description
  • 2. Your YouTube Pinned Comment (converts highest on mobile!)
  • 3. On-Screen QR Code + 15-sec spoken callout for Smart TV viewers
  • 4. Your Instagram, TikTok, Facebook, X & Patreon bios
3

Track Buyers & Get Paid $1,000

  • • 60-Day Cookie Protection: Even if a follower clicks today and applies 3 weeks later, they are tagged to you.
  • • Live Buyer Pipeline: As soon as they fill out the form, their initials and state (e.g., M. D. (FL)) appear in Your Buyer Pipeline.
  • • +$1,000 at Closing: When Alliance Mortgage closes the loan, your dashboard adds +1 Closed Loan and +$1,000.

Bonus for Richard: How This Portal Solves the “50% YouTube View Drop”

Recent updates to Brave Browser, uBlock Origin, EasyPrivacy, and VPNs block YouTube’s view-confirmation ping (youtube.com/api/stats/atr). That means when viewers with ad-blockers watch your video, YouTube doesn’t count their view and pays you $0.00 in AdSense. However, ad-blockers cannot block your 1st-party link (partners.alliancemortgage.net/r/richard-fain). Just 1 closing from an uncounted viewer pays you $1,000 (equal to ~65,000 YouTube AdSense views!), and you can click “Copy Viewer Whitelist Note” on your dashboard to remind your fans to whitelist @RichardFain on YouTube.

Broker & Loan Officer Playbook (Alliance Mortgage)

3. Guide for Germaine McFarlane: Managing Leads, Statuses & Influencers

Direct: (239) 839-6720 • Office: (866) 725-0151
1

Open Germaine’s Admin View

At the top of partners.alliancemortgage.net, click Germaine’s Admin View.

Here you see every active influencer partner, their total clicks and applications, and the master Incoming Buyer Applications table with each borrower’s name, phone number, email, state, loan type, and estimated loan amount.

2

Update the Buyer’s Loan Status

Next to each buyer in your table is a 5-stage Status Dropdown:

  1. 1. Form Filled (New Lead)
  2. 2. Loan Officer Called
  3. 3. Pre-Approved
  4. 4. In Processing
  5. 5. Loan Closed (+$1,000)

Whenever you change a buyer’s status, Richard Fain’s dashboard updates automatically in real time!

3

Onboard Additional Influencers

Want to add another YouTuber, Instagram creator, TikToker, or real estate partner?

Click + Add Another Influencer in Germaine’s Admin View, type their name and handle, and the portal automatically creates their custom tracking link (/r/their-name) and partner dashboard!